Announcement: New Retail Director!

Elite Bridal has a brand new Retail Director – and she has some exciting things in store for you, our beautiful brides!

We’re excited to announce that Holly-Ann, who you might already know if you’ve visited our Castleford store recently, will now be overseeing the goings on in all three of our bridal boutiques at Hull, Castleford and Huddersfield.

Holly is passionate about bridalwear, but first and foremost she’s passionate about brides.  That’s why we can’t wait for you to meet her!

She might be new to the role of retail director , but Holly’s definitely not new to Elite Bridal.  She actually started working for Elite when she was just 12 years old, as a Saturday girl at our very first boutique in Hull!  Originally on a trajectory to study fashion design, Holly instead decided to continue with the Elite business and work closely with our own fashion team instead – and she’s never looked back.

Having lived and breathed bridal since the age of 12, Holly has a distinct vision for Elite going forward – and it’s all about you, our beautiful brides.

“My goal, of course, is for us to be the best bridal boutiques in Yorkshire,” Holly says, “and for me that starts with each and every person who walks through our door.

“I want to make every bride feel like they’re our only bride.  I want them to feel like a million dollars when they’re in our boutiques, and when they’re in our dress on their big day.”

Alongside the personal service and caring culture you’ll experience in store, Holly knows how important budget can be to a bride – and she doesn’t feel that one should ever be sacrificed for the other.

“Some of our customers already travel over from mainland Europe for our low prices and high level of service.  That’s something I’m really proud of and want more Yorkshire brides to know about!”

Since joining the Elite Bridal team at the tender age of 12, Holly’s worked her way up through the business and learnt all the ins and outs.  For the last three years she’s been one of Elite Bridal’s official Directors, working across all our different stores and also travelling overseas to where some of our gorgeous dresses are produced and manufactured.

For Holly, who’s been involved in every part of the design and production process for our gowns, the amazing value we provide to brides is another way to look after our brides as they plan their wedding.  We know a low price without sacrificing quality can relieve a lot of stress!

“When you look at the bridal market, our prices are incredible,” Holly says.  “But that’s not because they’re end-of-line dresses – a lot of them are actually our own original, high quality designs, which you won’t find anywhere else!

“We want to offer our brides the best prices possible for their dresses, so we deal with our manufacturers directly to make sure we can really meet your wedding budget.   When you come to Elite, I want it to be all about you and your day.”

One of the things Holly wants to do going forward is give you the opportunity to see how your dress was made, from the first cutting of the pattern to the exquisite embroidery that really wows on your wedding day.  Check out our YouTube channel to see one of our gorgeous gowns being put together for an Elite bride earlier this year.  It’s a lot of work, but we know you’re worth it!

We’re also planning to start holding Design Days for you across our stores, where you’ll get to meet some of our designers and find out more about how we put together your dream dress.  Keep an eye on social media for more info and events coming soon…

And watch out for Holly when you drop by our bridal boutiques.  She’s always eager to chat to a beautiful Elite bride!